Webinar: How to Win Press For Your Startup

Tuesday, April 28, 2020 at 1:00pm to 2:00pm

Virtual Event

Want to win media coverage for your startup but can’t afford to spend a small fortune on traditional PR agency fees?

Well, you’re definitely not alone.

The “as seen in” banner on a startup’s website is increasingly seen as the badge of legitimacy for any growing company. Being able to boast about a Tech Crunch, Venture Beat or Next Web feature can build a huge amount of trust, authority, and exposure with potential customers and investors. 

But how do you bootstrap your way to media success?

Fortunately, the process for winning media coverage can be broken down and easily executed by anyone. That’s why our PR & Marketing partners Net Positive Agency are hosting a 1-hour webinar to deconstruct the process for you.

During the webinar, Net Positive Agency will provide a step-by-step guide on how to execute the following common PR functions:

  • When to write a press release and who to send it to
  • The do's and don'ts of guest posting 
  • Using HARO and other journalist requests tools 
  • How to pitch to journalists the right way 
Event Type


Events By Interest


Events By Audience

Public, MIT Community, Students, Alumni, Faculty, Staff


startups, Entrepreneurship





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